Incommon UGC Content
The Brief
Incommon X Sydney Jewish Museum - Influencer Launch Campaign
The Sydney Jewish Museum (SJM) is launching Incommon. A range of 10 limited-edition lifestyle products inspired by Jewish Culture. From food and drinks to candles, perfume, music, and jewellery, each item connects tradition with modern life. To bring this to market, SJM will partner with around 25 influencers across food, lifestyle, wellness and music. Creators will produce 1 TikTok video each, showcasing the products in authentic ways... testing, styling, reviewing, or using them in everyday moments.
The Results
x6 Videos reaching over 18 million views
18.9 Million Views, 22k Interactions, high-quality content delivered, content shared on incommon TikTok & Instagram
@incommon
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